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Brand Design Director

What We’re Looking For

We are seeking a talented, creative and organized individual to join our team as Head of Brand Design (or Brand Design Director) to create, evolve and manage our visual brand identities as we grow our community brands (The L Suite, TechGC, The F Suite, with more to come) and corporate brand (The Suite). You are passionate about bringing brands to life through creative excellence, and you’re a master collaborator who uplevels the work quality of freelance/agency resources and teammates. You collaborate with teams to evolve brands with campaigns that deliver measurable results while building brand equity with a discerning audience.

Our ideal candidate has substantial brand design experience in a B2B marketing environment, especially in tech and/or startup industries. You are by nature intentional, curious, insights-driven, motivating and relentless about quality design execution even when managing many moving parts simultaneously.

About The Suite

Our mission at The Suite is to help executives excel in their roles by connecting them with their closest peers who are tackling similar challenges, enabling them to make better decisions faster, achieving success for their companies and in their careers.

We do this by building exclusive, highly curated professional communities designed for C-Suite executives at high growth companies and funds, and their direct reports. We have two active communities today - The L Suite for legal executives (which includes our flagship, TechGC, for CLOs/GCs) and The F Suite for CFOs/senior finance executives. Additional communities are currently in development with expected launches throughout this year.

We currently have more than 4,800 paid members across our communities, representing C-Suite executives from many of today’s leading tech companies (Airbnb, Airtable, Bolt, Coinbase, Dropbox, Figma, Meta, Notion, Slack, Uber, etc.) and venture funds (Accel, Battery, Bessemer, FirstMark, Foundry, Sequoia, etc.). We also have deep partnerships with top law and professional services firms and technology vendors that service these executives.

Each of our communities is unique, but they are all powered by “the Braintrust” - our custom-built member platform which forms the foundation for our mission. The Braintrust is the first place members turn when faced with a work-related issue, and the place where they have their most important conversations. Members also come together at world-class in-person conferences, events, dinners and virtual event forums that are included with membership.

We are a highly-profitable and rapidly-scaling startup with a fully remote team of 50+.

Responsibilities

  • Lead brand strategy across brand identity, brand management, brand distribution and brand adherence.

  • Establish, manage, and continue to evolve our brand system for our existing communities, and institute processes to ensure all internal teams and agency resources are in alignment with them.

  • Oversee strategic direction of the brand and the end-to-end development of all creative assets, ensuring a seamless and compelling brand experience across various channels. The range of creative assets and channels includes our marketing websites, digital promotional assets, social media, on-site event assets, swag, etc.

  • Design the optimal process for creative operations and execution at the organization (intake process and workflow for team). Partner with CMO to socialize and educate about the marketing and design function at the organization.

  • Lead design for our new executive communities to be launched in the future, reflecting an understanding of the target audience and creating website and brand identities that have a distinctly different look & feel than our other communities while leveraging shared systems.

  • Work closely with our Sr. Content & Social Marketing Manager to ensure design and messaging tell a cohesive story for our target personas.

  • Build out scalable systems for evergreen marketing tactics and seasonal major marketing programs (organic social, events, campaigns, performance marketing, etc.).

  • Partner with key stakeholders to plan and operationalize design for integrated marketing campaigns around topics/themes that are central to our members’ industries and our conferences and events (e.g., AI, M&A, IPOs, privacy, fintech).

  • Manage the design and imagery on our websites. We use CraftCMS; you don’t need to have worked in CraftCMS, but experience working with content management systems and managing website design is very helpful.

  • Partner with our Partnerships/BD team to ensure sponsor-facing design including sales presentations are a strong and compelling representation of our brands.

  • Tap into our member insights to inform brand design.

Qualifications

  • 10+ years experience overall

  • 7+ years experience in brand design

  • 5+ years B2B brand design experience in a content and/or events-centric environment

  • Proven experience spearheading and managing brand design systems involving extensive cross-functional collaboration, from strategy through execution

  • Results-driven, able to clearly articulate business and brand objectives and how success was measured in your past marketing endeavors

  • Track record of managing agency and freelance creative resources to produce excellent design work (please show us examples!)

  • Excellent organizational and project management skills with the ability to handle multiple projects simultaneously across cross-functional teams

  • Creative thinker with the ability to develop innovative design ideas and fresh takes on topical themes that are top of mind within our members’ industries

  • Strong communication and interpersonal skills to effectively collaborate with team members and stakeholders

  • Adaptability and agility to provide thoughtful input when projects change, timelines shift, or scopes evolve

If this sounds like your background and skill set, we would love to hear from you. Please submit your resume and portfolio for consideration.

Note: The above job description is a general outline of the responsibilities and qualifications for this role and may be subject to change based on the needs of the company.

Benefits

  • Competitive base salary with an opportunity for a bonus and equity

  • Fully-distributed team, flexible work schedule, and “work from anywhere” environment

  • Bi-annual company gatherings

  • Flexible vacation policy + company shut down two weeks per year

  • Quality medical, dental, and vision insurance

  • Life insurance and disability benefits

  • Fitness reimbursement (Peloton)

  • 401(k)

  • Flexible Spending Accounts

  • Apple equipment


Email Krisi@lsuite.co to share employment recommendations, for more info, or to submit your resume and portfolio.